Am I Doing Social Media Right?

Am I Doing Social Media Right?

When you are running a business, it is incredibly hard to find the time for social media. The phone is constantly ringing (and frustratingly, it’s more likely to be a spam call than an actual customer) and your email inbox is rarely, if ever, at zero. On top of that,...
Building Your Brand on Social

Building Your Brand on Social

Your brand is made up of many elements including your logo, colors, fonts, and voice. These elements tell a story to users about who you are so that they can better understand and recognize you. Here are some tips about building your brand on social media. To put this...
Three Digital Marketing Mistakes to Avoid

Three Digital Marketing Mistakes to Avoid

For small business owners, the low costs associated with digital marketing can be very attractive. However, if you’re not careful, you may end up reaching the wrong people or even harming your brand. There are resources available in Wyoming to help you get the most...
Building an Online Community

Building an Online Community

In our current age of rapid information and automation, it is easy to forget how we used to communicate with our community. As a business owner, understanding the difference between building an online audience and building an online community is an important...