Biz Tips
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The latest, Wyoming-specific small business tips from Wyoming SBDC Network experts.
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A Cybersecurity Moment With AI: Double-Check Its Work
AI platforms can be powerful tools, like a smart intern who can handle a lot of your businesses workload, but they still need careful supervision to avoid costly mistakes.
Stop the Spam: How to Spot Scam Emails After Registering for SAM.gov
Many businesses that register in SAM.gov for government contracting or federal assistance and appear in the SBA’s small business search database begin receiving unsolicited emails immediately afterward. Learn how to avoid and spot these scams.
The Future of Your Small Business Depends on Your Cyber Readiness
Over 90% of small businesses were targeted by cyber criminals in 2024. Some businesses survive, but 60% of small businesses who experienced a cyber-attack closed within six months. The good news: simple preparations can make your business a less vulnerable target for cyber criminals.
Naming and Branding Your Company: Using Searches to Avoid Hassle and Future Rebrands
Naming and creating brand assets for your company can be fun brainstorming activities. However, many founders learn about marketing as they develop their business. They may not realize that doing some pre-work before naming their company can make it more easily found and more trustworthy to customers. Using free search tools early in the process can help you ensure that your name and brand assets are suitable for your needs.
Retention Strategies That Work: Keeping Talent in a Shifting Workforce
Research shows that effective talent management improves service quality, strengthens loyalty, and drives long-term economic impact. The challenge for small business leaders is to create a tailored “recipe” of conditions that attract, engage, and retain high-quality workers in an era of constant change.
Biz Tip: Using AI for Social Media Marketing
In today’s digital-first world, social media is often the first place potential customers encounter your brand. For small business owners, this makes visibility critical, and also challenging given limited time, staff, and resources.
Protecting Yourself From Email Scams: A Guide for Employees and Business Owners
Have you ever received an email that you thought might be a little bit suspicious, maybe even fraudulent? People all around the world are always looking for a way to scam people out of their hard-earned money. This article will touch on a few ways we, as employees and/or business owners, can try and catch those scams before we are hit with one.
Becoming Cyber Ready: A Journey, Not Just a Task
Creating a culture of cyber readiness in your business is the first step in becoming more secure. Ongoing training and education in your organization is the best way to be vigilant against threats and make you and your staff more confident in your online security.
AI Graphics: How Wyoming Small Businesses Can Harness AI for Media Marketing
Artificial intelligence (AI) is democratizing graphic design, offering powerful, accessible, often free or affordable tools to create stunning visuals that elevate your brand. These new tools can be a versatile asset for small businesses, offering customization at scale, enhanced quality, and brand consistency – all while saving you time and money.