by Paul Johnson | Apr 18, 2022 | Biz Tips
“Customer Experience” is one of the biggest buzz phrases in business today. Some large companies have even installed a Chief Experience Officer in the executive suite. But providing a complete customer experience is not limited to large businesses; small businesses...
by Steen Stovall | Feb 17, 2022 | Biz Tips
When starting a business, there are four fundamental areas that need to be addressed: business concept, organization, customer relations, and operations. Adequate planning, attention to details, and realistic expectations are critical to your success, especially if...
by Wyoming SBDC Network | Jun 10, 2021 | Biz Tips
From Guest Author Patty Brewer, Export Finance Manager with the SBA’s Office of International Trade. You are reaching for the moon. You are exporting your awesome product and getting attention from customers around the world. Who are these global customers? Answering...
by Susan Jerke | Sep 17, 2019 | Biz Tips
Congratulations, you’ve made the decision to open a real, brick and mortar retail store! The main advantage of an independently-owned store over online shopping is the opportunity to really connect with customers and give them a chance to touch and try actual...
by Audrey Jansen | Sep 14, 2018 | Biz Tips
Marketing as if you were bigger begins with an understanding of what the big brands do and, maybe more importantly, what they don’t do. Here are some marketing pitfalls that a big brand would never get trapped in (but that small businesses often do stumble into...