by Susan Jerke | Sep 17, 2019 | Biz Tips
Congratulations, you’ve made the decision to open a real, brick and mortar retail store! The main advantage of an independently-owned store over online shopping is the opportunity to really connect with customers and give them a chance to touch and try actual...
by Susan Jerke | Nov 22, 2018 | Biz Tips
Nearly every business claims Word of Mouth Marketing as their primary tool for reaching new customers, but do they really understand what it is and how to harness its unique messaging? Success is based on trust, and we have always placed greater trust on the...
by Susan Jerke | Sep 26, 2018 | Biz Tips
Although the term “foodpreneur” may seem new, it has been around for a while and describes an innovative entrepreneur that has chosen food creation as their passion. Rather than simply producing a consumable product, foodpreneurs think of their food as something that...
by Susan Jerke | Apr 27, 2018 | Biz Tips
We are quickly heading into the season of farmers markets and outdoor festivals! How can you create a beautiful booth display that will stand out in the crowd to increase sales? Here are some tips: Start by thinking of your booth as an artistic creation and always...
by Susan Jerke | Nov 3, 2017 | Biz Tips
Are you considering the purchase of an existing business? What is the most important thing to know as you begin the process? Theshort answer is, buying or selling a business is all about relationships! In a traditional real estate transaction, such as buying a home or...
