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The latest, Wyoming-specific small business tips from Wyoming SBDC Network experts.

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10 Steps to Selling Your Handmade Items Online

10 Steps to Selling Your Handmade Items Online

If you have decided to go forward with an online maker market, follow these 10 steps to prepare your shop for customers. If you decide to create your own e-commerce site, talk to your SBDC regional advisor for help, but know that many of the steps below will still apply.

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Get Cyber Secure with the Wyoming SBDC Network

Get Cyber Secure with the Wyoming SBDC Network

According to a U.S. SBA survey, 88 percent of small-business owners felt their business was vulnerable to a cyberattack. Yet, many businesses can’t afford professional IT solutions have limited time to devote to cybersecurity, or don’t know where to begin.

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The Top 5 Account Subcategories All Business Owners Should Know

The Top 5 Account Subcategories All Business Owners Should Know

Knowing the difference between revenues and expenses is pretty clear without much more background information and is critical for business functions, but knowing the difference between an asset and a liability is a little more complex and that knowledge can go a long way. The one that most people typically don’t know much about, or even where to find it, would be their equity in a business.  Equity is the amount the owner or shareholders would get back if the business paid off all its debt and liquidated all its assets.  

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What Small Business Owners Need To Know About Google Analytics 4

What Small Business Owners Need To Know About Google Analytics 4

Google Analytics 4 is a more comprehensive approach to web analytics and offers users and account holders more control over their data. If you are new to analytics, be sure to explore Google’s suite of support articles, training materials, and FAQs. In addition to these available materials, reach out to your Wyoming SBDC Network advisor for one on one assistance and advising today! 

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Creating Your Holiday Marketing Plan

Creating Your Holiday Marketing Plan

July is not when you typically start humming holiday tunes, but it is the perfect time to start thinking about your holiday sales season. Starting now will set you up for a successful sales season, reduce the stress of last-minute planning and alleviate tension within your team by creating a holiday marketing plan now. A holiday marketing plan doesn’t have to be extensive or complicated. The aim is for simple and effective. 

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Effective Methods for Small Business Strategic Planning

Effective Methods for Small Business Strategic Planning

Strategic planning is crucial for small businesses to establish clear goals, allocate resources efficiently, and navigate a rapidly changing business landscape. Let’s explore different methods that small businesses can employ to enhance their strategic planning process and drive long-term success.

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