Creating Value for Your Customers

Have you clearly identified the benefit your products or services will deliver to customers? Make sure that your company’s product or service is positioned around customers’ values and needs with the Value Proposition Canvas. This Value Proposition Canvas workshop will help you to create a fit between the product and market by exploring more deeply these two (out of the nine) blocks from the Business Model Canvas: Customer Segment and Value Proposition.

No cost

Presenter:  Kyle Trumble – Entrepreneur. Educator. Enthusiast. – Kyle is the current program manager for Student Support Services and an adjunct/former instructor of entrepreneurship at CWC. He received his Bachelors in Business Administration with a focus in economics from Flagler College, and his MBA from the University of Wyoming. He is a team member of the Wind River Start Up Challenge and collaborates with organizations across the state on business model generation and geospatial market research. He is interested in fishing, board sports, food, travel, and is curious about the intersections of the physical, life, and management sciences. His current pursuits include grant writing, becoming a “flow state” coach, and earning a certificate in breath work.