The Five Disciplines of Marketing – My Take

The Five Disciplines of Marketing – My Take

As I sit at my desk on a beautiful September day, I am intrigued by an on-going class that is being offered through the Wyoming SBDC Network entitled the “The Five Principles of Marketing”. This class, which by the time you read this will have already begun, is...
Is Your Logo Working For You?

Is Your Logo Working For You?

Is your logo working for you? In today’s economy, branding is more important than ever. However, in my work with the Wyoming Small Business Development Center (SBDC) Network’s Market Research Center, I see a lot of companies that have neglected one critical element of...