


10 Steps to Selling Your Handmade Items Online
If you have decided to go forward with an online maker market, follow these 10 steps to prepare your shop for customers. If you decide to create your own e-commerce site, talk to your SBDC regional advisor for help, but know that many of the steps below will still apply.

What Small Business Owners Need To Know About Google Analytics 4
Google Analytics 4 is a more comprehensive approach to web analytics and offers users and account holders more control over their data. If you are new to analytics, be sure to explore Google’s suite of support articles, training materials, and FAQs. In addition to these available materials, reach out to your Wyoming SBDC Network advisor for one on one assistance and advising today!

Creating Your Holiday Marketing Plan
July is not when you typically start humming holiday tunes, but it is the perfect time to start thinking about your holiday sales season. Starting now will set you up for a successful sales season, reduce the stress of last-minute planning and alleviate tension within your team by creating a holiday marketing plan now. A holiday marketing plan doesn’t have to be extensive or complicated. The aim is for simple and effective.

Make Your Business a Must-Visit Destination This Tourist Season
Advertising a small business to tourists can be a great way to increase sales and revenue. However, it’s important to understand how to effectively advertise to the right audience in order to get the most out of your efforts.