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The Future of Your Small Business Depends on Your Cyber Readiness

The Future of Your Small Business Depends on Your Cyber Readiness

Over 90% of small businesses were targeted by cyber criminals in 2024. Some businesses survive, but 60% of small businesses who experienced a cyber-attack closed within six months. The good news: simple preparations can make your business a less vulnerable target for cyber criminals.

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Power Theory Inc.

Power Theory Inc.

Power Theory Inc., a venture launched on the final day of 2023, was established with a mission to make sustainability visible, measurable, and actionable. Armed with a blend of engineering prowess, business acumen, and psychological insight, the team developed the PowerTwin platform—a “digital twin” that transforms complex facilities into intuitive, data-driven ecosystems.

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Naming and Branding Your Company: Using Searches to Avoid Hassle and Future Rebrands

Naming and Branding Your Company: Using Searches to Avoid Hassle and Future Rebrands

Naming and creating brand assets for your company can be fun brainstorming activities. However, many founders learn about marketing as they develop their business. They may not realize that doing some pre-work before naming their company can make it more easily found and more trustworthy to customers. Using free search tools early in the process can help you ensure that your name and brand assets are suitable for your needs.

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Welcome! Market Researcher Missy Burns

Welcome! Market Researcher Missy Burns

The Wyoming Small Business Development Center (SBDC) Network is thrilled to welcome Missy Burns to our Market Research team. Based in Park County, Missy brings a wealth of entrepreneurial and marketing experience that will be a tremendous asset to Wyoming’s small businesses.

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Retention Strategies That Work: Keeping Talent in a Shifting Workforce

Retention Strategies That Work: Keeping Talent in a Shifting Workforce

Research shows that effective talent management improves service quality, strengthens loyalty, and drives long-term economic impact. The challenge for small business leaders is to create a tailored “recipe” of conditions that attract, engage, and retain high-quality workers in an era of constant change.

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